Not All Audiences are Created Equal
There seems to be a bad assumption among many Kickstarter creators. The assumption feels very intuitive, but it's missing a piece. It's about your audience. You »
How to Shoot a Kickstarter Video that Doesn't Suck
Full disclosure: this post is largely based on the book How to Shoot Video That Doesn't Suck. Almost entirely, actually. My contribution is to take some »
Every Game Starts At Zero
Whether you are established or not, whether you have die-hard fans or not, every game you create has to prove itself. This is especially true when »
Lessons from my First Kickstarter
First thing's first. We're fresh off of a successful Kickstarter campaign, and heading into the months where I turn backers' money into a physical product. I've »
Dealing With Unhappy Backers
Recently on the Tabletop Game Kickstarter Advice Facebook group (I highly recommend joining if you're thinking about running a Kickstarter), James Mathe, the creator of said »